To achieve the highest ROI from Search Engine Marketing, a company must address all search engine platforms including Google and Bing Search Marketing, Google Display Network, Mobile Marketing, Video Marketing, and Search Engine Optimization.
Search Engine Marketing
- Google Search & Display
- Google Shopping
- YouTube Video
- Bing Search
- Search Engine Optimization
Search Advertising: Search Advertising is a method of placing online advertisements on Web pages that show results from search engine queries. Learn
Display Advertising: Display advertising contains text, logos, photographs, images, location maps, and similar items. Learn
Video Advertising: Video advertising encompasses online display advertisements. They are served before, during and after a video streams. Learn
Google Shopping: Product Listing Ads drive traffic and sales to your website or local store by showing online shoppers rich images and details of items you sell. Learn
Dedicated Support: We here at Frostynova believe in supplying quick answers to any questions you may have, Support Contact.
Frostynova exists to help businesses reach their full potential. We accomplish this with a proven methodology and a “customer first” mentality. Whether our client is in the market for a design project, a management solution, or a marketing strategy Frostynova will deliver a solution that the client can trust with confidence. We stand behind our products and services, and will not stop until our high standards and our customer’s expectations are fully satisfied.
There are many avenues available to our clients in the marketplace, yet we believe we have the people, ideas, and products to stand out from the crowd. Our mission is to guide our clients through all phases of their chosen endeavor. Our catalog of products and services is extensive, yet all of our efforts will follow a plotted course. Below you will see an outline of how our process works, and a brief description of what each step will entail. We hope you will take the time to look it over in order to better understand our methods and their effectiveness.
All of us at Frostynova look forward to the opportunity to help your company in whatever capacity you require, and will strive to exceed all of your expectations of a Creative Marketing agency. Please contact us with any and all questions you may have, and give us the chance to show you just what a firm like ours can do for your business!
Starting Design Projects with SEM in Mind
Detailed Analysis of Goals
The ability to solve any problem comes from a thorough knowledge of the relevant issues, and with an in-depth analysis we can gain insights into how to help you make the most of your e-marketing dollars. This will also enable us to pick up specific instructions and gather valuable data in order to turn your vision into digital reality.
The All-Important Planning Phase
Nothing great is ever created without first having a blueprint to work from, and in this step of the process that is what we are after. We will work closely with you to formulate the best possible plan to address both your vision and your budget. This phase will generate the actionable material we will use to create your final product, and will result in a detailed step-by-step outline of the direction we will take to get there.
Translating Vision to Virtual Reality
This is the most exciting time in the whole process for both we as a design team and you as the customer. Always with an eye to maintain your brand integrity, our designers will begin to layout the concepts we have worked on with you, and will submit these designs for your input and observations in order to produce the precise design to fit your needs. We strive to serve form and function in all our designs while maintaining a high level of professional elegance.
The Computer Programmer
The computer programmers are experts in their field, and their work is of the highest standard. They focus on compatibility and relevance in their coding to ensure optimization of your SEO potential, and can even suggest alterations to the specific content to upgrade existing search engine indexing and ranking. The purpose of any e-marketing, after all, is to get results and increase traffic flow.
Reviewing the Results
The process moves now to final approval and beta-testing. All through the design process, you will have had access to the material, and been given time and assistance to make the alterations you desire. Now, we will come to a final, finished design and begin testing to guarantee functionality. The end result of this process is a design you are happy with that functions in every intended way without flaw.
Success! We have, together, brought your vision into reality, and now it is time to get it up and running. We will make sure the transition is smooth to prevent any downtime. There is no question that what we have created will bring excitement and renewed energy to your e-marketing budget, and we will stand ready to assist you in any future endeavors.
Stay Current, Educate Your Audience & Optimize Your Site
To help you better understand the whole process you will find free tools and SEO daily updates at our website. Search Engine Optimization (SEO) is all about improving the visibility of websites in search engines via “natural” or un-paid (“organic” or “algorithmic”) search results. SEO may target different kinds of searches including local, image, industry-specific, and video. This is what gives a specific site presence on the web, and can open incredible financial doors for a company.
SEO takes into account just how search engines work, and exactly what people search for. The process includes editing content, HTML, and associated coding in order to increase relevance through the use of specific keywords. This removes the barriers to indexing activities of search engines. Backlinks, or extra inbound links, are another prescription given by SEO to increase traffic flow.
SEO can also refer to the professionals who make up this industry, and who carry out optimization projects on behalf of our clients. These consultants can function as stand-alone servicers, or as part of an overall SEM team in complex marketing campaigns. SEO, to be effective, requires changes to the source coding of a website and even to the overall site content as well. This is often, and most effectively, put to good use during the design phase, and afterwards is considered to be customer-friendly.