Content strategy
Creative content that actually answers what your prospects are asking in various stages of their journey improves both your visibility and authority within your area. Show that you know what you’re talking about and keep traffic flowing to your website and branded calls to your addiction treatment center. A creatively structured content strategy places you at the forefront of your niche.
Reach your audience
Consistently creating content that naturally meets the needs of different stakeholders adds value, improves your organic search results, and meets prospects at different points of their journey to sobriety. Thoughtful content positions you as a knowledgeable and reliable rehab service. We leave the tired and worn SEO with keyword stuffed content behind to deliver words that work for specific audience segments – wives, husbands, grandparents, or moms of teens – and spur them to action. Make your rehab facility stand out from the rest, improve your call rates and engage your clients from the start.
Beyond blogging
SEO content goes beyond your own blog to include guest blogs, your website’s service and category pages, and even the navigational structure. We’ll map your content and find the gaps so our creative team can develop a clear strategy that supports your brand voice. Actionable, unforgettable content improves your prospect’s journey and their affinity with your rehab brand. Lower your cost per lead and increase your branded calls with SEO content that speaks directly to your audience.
Analyze and improve
We’ll watch the numbers and continue to optimize your content across your website to keep improving your results. Tracking relevant metrics – time spent on pages, organic clicks and website journeys – informs the content evolution so it creates more opportunities to convert. Drive down cost of admits while boosting your traffic and specific audience reach.
